27 January 2012

Flutter got busy with some animation for pet vitamins and accessories company Rufus & Coco. When Moffitt Moffitt needed to promote the brand prior to Christmas, they knew the best way to do so was to bring the two namesakes of the company to life. Soon enough, Flutter enlisted character development and animation expert Kyla May to work on this lightning-fast job. Working from the script developed by Moffitt Moffitt, 21-19 began by casting and directing the voice over talent, utilising this to drive the piece’s character development, animation, editing and direction. The result was an animation that brought the Rufus & Coco brand to life in a playful, entertaining and ‘furrific’ way. Watch the spot here.