06 August 2010

Rob Poulton is one our traditional illustration brains who nests in The Bowery. Among many other talents, he has impeccable insight at the conceptual stage of a project and knows how to make ideas into concrete visuals. So when John West came to us needing someone to conceive a grizzly bear holding a can of tuna (that would eventually be transformed into a life-size inflatable bear), then Rob was the obvious choice.

Unfortunately we don’t have any photos of the blow-up bear in situ, but we can tell you it looked a little bit like this bear and less like this bear.