03 November 2011

If you want a good omen for a summer campaign, you want an artist named Sonny Day to work on it. If you want “Thread Creds”, you probably also want to throw in Biddy Maroney. Tribe recently approached Sonny and Biddy from Webuyyourkids to conjure up seven limited edition t-shirt designs for the new Schweppes Summer Rewind 2011 campaign. Webuyyourkids worked their usual illustration magic to create these retro designs for Schweppes brands including Pepsi, Solo and the always passionate Passiona. Soft drink lovers now have the opportunity to log in or register on the Summer Rewind website using a code from their Pepsi-Schweppes “Thread Cred” product and bid on one of these radtacular t-shirts. Personally, we can’t help but be charmed by Mr and Mrs Sunkist.